Dispatches from the living amongst journalism's walking dead

Tag: paywalls

Link roundup: Demographics, Quora, Instagram and news from old media

File under “Good to Know”

  • In not-at-all-shocking news, a Pew study shows the Internet Gains on Television as Public’s Main News Source . Since 2007, the number of 18 to 29 year olds citing the internet as their main source has nearly doubled, from 34% to 65%. Not surprising numbers, but notable nonetheless. This should have TV stations that rely on their newscasts as the sole breaking news source shaking in their boots.
  • Twitter Media gets into what makes good hashtags work. As someone who frequently struggles with the issue of deciding when and how to use hashtags, this post on the well-known hashtag work of 106 & Park really underscores why theirs work so well. For one, they aren’t forced news tags.

New-ish Tools for News

  • Last week, online media watchers wet their collective pants over Instagram, an iPhone photo-sharing application with a built-in social network, when Mashable highlighted how NPR is using it to connect with its audience. NPR, as usual, is out connecting on another app before everyone else – but whether this experiment will pay off is another story. As of right now, the app is only on iPhone, but it’s user base is growing by leaps and bounds. Judging from the comments on the Mashable post, those using it aren’t pleased at the prospect of influx of media.
  • On a related note, The Atlantic’s Alexis Madrigal gives a good and personal explanation of Instagram’s appeal.
  • I didn’t wet my pants, but I fell in love with Instagram too. I’ve started using its nice filters on my personal Tumblr project, 365 Snapshots.
  • I’m not sure where it started, but there was also a new media gold rush last week to Quora, an online question-and-answer oriented discussion site. Everyone wants to know how it could be used for journalism, especially since it is such a tame, smart (on the surface at least) community that is curating information. My colleague Daniel Victor blogged about some potential uses and started a topic on Quora looking for ideas (very meta) and. We’ll see where it goes. I know my coworkers at TBD are hard at work on this one.

Paywalls, paywalls!

  • The Dallas Morning News is taking a lot of content behind a paywall, with the old argument “because we have to” and “other newspapers do it”. The comments do not belie a supportive readership. The monthly digital-only price seems quite high to me.
  • The Daily O’Collegian, the campus newspaper for Oklahoma State, is also going behind a paywall for non-local readers. This may be the one instance in which I think a paywall makes perfect sense for a newspaper. It does make me feel for the student journalists who will try to use their links there for clips, however. Maybe they can give out a special coded version or something?

Real names are the answer – again

Fun Project

  • NY Times project Mapping America: Every City, Every Block allows users to browse local data from the Census, based on samples from 2005 to 2009 on an easily understood map. I’m in love with it and wish TBD had the budget to build something similar.

Link roundup: Facebook deals, Times paywalls, ONA and news experiments

Geolocation meets deals

Last news first. Facebook announced today that it will be doing more with its location feature, including offering deals tied to location. This could spell trouble for other geolocation providers like Foursquare and Gowalla, group buying sites like Groupon and, sadly, news sites looking for revenue streams. Facebook is offering these deals for free right now – and who’ll buy the proverbial cow through the likes of us when they can get the milk for free from Facebook?

A consumer/business side take on Facebook Places from D.C. blogger Lisa Byrne at DCEventJunkie outlines the potential on the local level. Facebook seem to have a lot of options for businesses of many sizes and kinds (including charities) to take advantage of the deal service.

Paywalls busted

Also today, GigaOm declares It’s Official: News Corp.’s Paywalls Are a Bust. NewsCorp’s Times (in London) lost 90% of its online traffic after putting up a paywall earlier this year. Somehow, they paint this as success, as they see a smaller online audience that is paying for their service as better than a large one getting it for free. Advertisers, it seems, disagree.

Election Experiments

I blogged here about what TBD was doing for elections (will update today with how that all turned out).The Nieman Lab and Lost Remote documented what news organizations around the country were doing to cover the 2010 election using news media and social media tools. Some great ideas in these posts from the likes of the Huffington Post, NPR and Washington Post.

More Adventures in Storify

Speaking of newsroom experiments, we at TBD are still in love with the tool. Burt Herman, who created the tool, was in the office Monday to tell us a few tips and tricks as well as take suggestions for improvements. Burt is awesome. We’ve been trying it in lots of different instances and news situations. Here’s a few of them:

Online News Association Conference

This was my first ONA conference and I was lucky to have it be in D.C. I volunteered, so I didn’t see many panels, but I was on the Friday keynote panel about TBD’s launch. Since I don’t have great notes, here’s some posts that summed up a lot of the conference’s highlights.

On Jobs (also ONA)

I sat for an interview Friday at ONA with Kent State student Nicole Stempak about journalism jobs for college grads. She asked me to explain how I’ve been fortunate enough to create my own positions in social media and online news since I left college. A few people asked me to share it, so I’m posting it here.

Pay-to-play commenting can eliminate trolls – and kill discussion

Would you give your credit card number to be allowed to have a letter to the editor printed in the newspaper? Think it’s an absurd question? Maybe not.

Beginning today, The Sun Chronicle (in Attleboro, MA) is abolishing anonymous comments the only foolproof way they know how: By attaching usernames to credit transactions.

The paper is charging commenters a one-time fee of 99 cents to be paid by credit card to that each user’s comments and community name will be tied to the name on the paying card (which also is tied to their real address and phone number).

This isn’t all that new, of course. It is a similar approach as what Honolulu news start-up Civil Beat does for their site’s discussion membership level, which charges 99 cents a month via Paypal to leave comments on the site. When Jay Rosen was here visiting us at TBD a few weeks back, he sang the praises of this system for keeping trolls out of their (notably civil) online discussions.

I, as you might gather from past posts, do not agree with the entire premise of this plan for several reasons.

First and foremost, this move can and will eliminate certain segments of the paper’s readership from ever being able to post comments. Aside from the trolls they want to eliminate, the paper can also count out those who do not have a credit card. This can include young people, those with credit problems or otherwise bad finances, those who don’t trust online financial systems – and numerous other possibilities I’m sure aren’t coming to mind right away.

And anonymity, while it can breed ugliness in online comments, has its virtues as well. The ability to speak out without identification is a necessary part of sometimes difficult discussions (like the kind we have on news sites).

Eva Galperin of the Electronic Frontier Foundation expounded eloquently on this point in a different case (involving an embarrassing edict and retraction by the gaming company Blizzard):

Anonymous speech has always been an integral part of free speech because it enables individuals to speak up and speak out when they otherwise may find reason to hide or self-censor. Behind the veil of anonymity, individuals are more free to surface honest observations, unheard complaints, unpopular opinions…

Without anonymity, the comments may end up being quite banal. The next time the Sun Chronicle wants to crowdsource a story (if they do that sort of thing), they can rule out getting anyone to talk openly about their medical conditions, their families, if they witnessed a crime, if they’re having money problems – anything they wouldn’t want the whole community to know.

And finally, is this sort of step really necessary to control comments anyway? As I’ve said before, it is possible to create a robust online community by simply being more engaged as a staff. Better community via interaction is what we aim to do where I work.

Going back to the Civil Beat model, it should be noted the site’s discussions have staff hosts who are an active and visible presence in their threads. How much of Civil Beats, er, civility, is actually better attributed to staff interaction as opposed to their identified commenters?

Of course, that level of interaction requires staff hours most news orgs can’t or won’t spare. There are other, less time-intensive methods that are built into comment systems that other sites have managed to use to control trolls.

As the Editors Weblog noted:

…many prominent publications such as The Globe and Mail and NYT are able to maintain flourishing online communities by instituting a combination of user-rankings (inappropriate comments are quickly down-voted while insightful ones get promoted to the top of the page) and paid moderators.

It seems like a lot of overkill to ban anonymous comments in this fashion when there are other options available that can yield similar results – and yet still allow open discussion.

New strategy: Berate bloggers, tell online readers to buzz off

I’m not sure where newspaper execs are getting their PR advice these days, but whoever/whatever it is needs to be fired. The print news sector has put out some head-shaking proclamations this week – all of which have a common theme of holier-than-thou insults directed at online news consumers.

First up is the absolutely appalling handling of a new business model by the Tallahassee Democrat. The paper is going to start charging for news online – which the publisher finally gets around to saying on the second page after a long-winded, self-congratulatory monologue.

The column says:

It no longer seems fair to have only half of our readers pay for content while the other half reads for free online. This is about changing how we do business, not simply putting up a paywall on digital content.

Unless the TD happens to charge quite a bit for their print edition, the print subscribers aren’t paying for that journalism any more than the digital readers. They’re merely paying to have it delivered to their homes on expensive paper. That payment isn’t covering the cost of the reporting and editing. More on that later.

Aside: The same column that says online readers aren’t paying for content is unnecessarily paginated into three pages in order to rack up page views and generate online ad revenue. Talk about adding insult to injury.

But at least the paper’s publisher and editor were only trying to pull a fast one over on digital readers. A columnist at the paper upped the ante, going so far as to equate online readers with shoplifters.

He also seems to espouse the belief that the paper’s journalists are apparently above criticism, especially from the criminals who consume their news online. I won’t bother excerpting, as the entire column is essentially about this point.

Both pieces not only reflect complete distaste for online readers, they also seem to be a bit behind the times. The production of journalism is paid for by advertising revenue, which has been largely generated by printed ads in the past (hence why these guys want to keep readers there).

I suppose the Democrat must have missed the news that online advertising will soon be surpassing print. Maybe they’d be better off finding new ways to market themselves to online readers to keep more eyeballs on their site.

That brings us to the other newspaper industry wishful thought of the week: The classic “we’re the only trusted source for news” mantra.

McClatchy CEO Gary Pruitt told the Tri-City Herald a bedtime story about how “real” journalists are far more trustworthy than bloggers.

It is often impossible to know if anyone has verified the material that’s on the internet or whether anyone is held responsible for rumors, misinformation or outright libel.

That uncertainty is working in newspapers’ favor. People are turning to newspaper websites as a trusted source.

I’m not sure where Pruitt got his facts, which the paper reiterated without any backing up, because they’re quite flawed. I guess those online types aren’t the only ones who don’t back up what they hear from biased sources with real reporting. (Zing)

Thankfully, the Herald’s coverage area has blogger Matt McGee to set the record straight – with links to back up his claims. As my boss, Steve Buttry, asks in his post on this back-and-forth, “Which is the stronger example of journalism?”

This standoffish game has to stop if newspapers want to stick around. As these guys are out there turning away online readers and dismissing potential partners, news startups like TBD are out there ready to pick them up. And we aren’t alone.

Scoff if you want, but readers do, in fact, trust bloggers and news via social media more than you think. As the online medium continues to grow – and today’s young people continue to grow as news consumers – this New Frontier will become News as We Know It. Don’t newspapers want to be a part of that?

NYT giving lessons in ineffective revenue models?

Last week, I and pretty much every other media blogger on the earth wrote about the potential problems facing the New York Times’ plan to charge non-subscribers for using their site. Giving a bit of credit where it is due, the Times has evolved it’s metered paywall plan to not charge those coming into stories from blog referrals, emails and social media (which had been a big concern of mine).

While this change is great in that it recognizes the importance of the passer-by reader, it does present a challenge in the sense that most online readers fall into this category – so what kind of money can they get from charging for this content in the first place? As others have noted, it isn’t even as if they’re charging for content now, just for the ability to use their site navigation. In other words, they want to kill their section front traffic, but keep their story-by-story page views.

The Times’ Opinionator Blog even grudgingly admits this seems like a bit of a back-off. No surprise, of course,  a NYT writer thinks the metered paywall is a good idea, but he realizes that online readers do not simply navigate to a newspaper site to peruse the news, they get their news from a combination of search, aggregators (including their own RSS readers) and recommendations from friends. If this trend continues and these sort of readers increase in number (which they will, as this is the preferred newsreading method of my generation and those younger), this porous paywall thingie doesn’t look much like a revenue model at all. It’s half-assed at best.

Which begs to mind the real question: Did the Times even really think this out? They made all kinds of big news when they first announced the metered paywall last week to all kinds of old-school-media backpats, but then they started immediately  backpedaling.

It’s made me wonder if they really had a firm grasp of what they sought to accomplish – audience and revenue-wise, with this plan from the get-go. I have to wonder, how much more will it change before it is implemented? And why did they announce this plan when they don’t seem to be very cognizant of what it will be or what they want out of it?

Jay Rosen hosts something of a debate about all of this on his blog. I suggest a read through the comments for a good look at what the reaction’s been to all of this re-jiggering.

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