Dispatches from the living amongst journalism's walking dead

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Ruling or no, always ask permission before re-using images on the social web

If you’re to believe Agence France-Press – and many journalists who I’ve personally met – “regular people” don’t have the same copyright protections on the web as journalists. This isn’t true and hasn’t been true – and I’m glad a court said so.

AFP tried to argue in court that by uploading his photos to Twitter/Twitpic, a professional photographer was giving them permission to use and repurpose them. Last week, a court in New York’s Southern District declared what many of us already knew – putting photos on TwitPic doesn’t just make it up for grabs.

When I tweeted about this, I had a couple of journalists tell me it didn’t protect Twitter users’ photos, just those of journalists. This is a pretty common assumption I hear around the web and in the newsrooms I’ve worked in, so I don’t feel too out of line pointing out Virginia journalist Jordan Fifer for this tweet:

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He said the ruling only protected professional photographers and that the Fair Use Doctrine protects news outlets who want to use Twitpics without permission. Not true on both counts, though the latter isn’t as cut-and-dried.

Link roundup: How we’re getting paid this week

Monetizing location at the local level

My former employer, the Cincinnati Enquirer, has launched a long-simmering idea for a locally-based Foursquare-esque app. The location-based app, called Porkappolis, is available for use worldwide, but has a local focus. It’s similar to a lot of other location-based services, but the potential for local deals and gameplay could make it a real player.  We’ll see how it plays out – perhaps it can be an early example for other media venturing into the app space.

Newsflash: iPad hasn’t saved print yet

WWD reports that iPad magazine sales have gone down in the fall after the device’s summer debut. While this isn’t some larger sign that the iPad and other e-readers won’t help to fund news organizations in the long-term, it is a sign that the pricing structure may be all wrong right out of the gate.

As the commenters at WWD point out, the price structure for iPad magazines isn’t affordable or at all comparable to their print counterparts. Sure, some new iPad owners will buy that first issue to try it out on the new device, but they won’t continue if the price is continually as much or more than that of  print edition. Let’s not get ahead of ourselves.

More Facebook = More Web Traffic

Int he provided examples, at least, Facebook widgets, Connect and Open Graph integrations have led to a boost in referrals to those sites due to increased link-sharing, recommendations and comments from Facebook users. It’s hardly surprising, but it is a further indication that news sites that are closed off to including Facebook widgets and integrations are missing the boat on the web traffic they can provide.  Maybe it’s time to shake that corporate template, eh?

Recommended reading: Investigative social media, new ideas and tools

Sorry it’s been so long, but it’s been crazy busy as TBD’s preparing for the holidays and other events. This’ll be a quick one, just a few links I’ve been reading of late. Have a happy Thanksgiving, folks.

Social media roundup

  • How Investigative Journalism Is Prospering in the Age of Social Media – Great ideas from several resources gathered by Vadim Lavrusik at Mashable on how to use social media in investigative reporting and newsroom projects. Includes tips on Crowdmap, Storify, Twitter crowdsourcing, data searches and more. A great post to pass on to the social media haters in your newsroom.
  • RockMelt: The User Manual– If you don’t know about Rockmelt or want to know more on how to use the new social browser, here’s a great guide from the NY Times.
  • 6 innovative uses of Tumblr by newsrooms – The big media companies are only now getting into Tumblr, but there’s a lot of possibilities out there for it.
  • Engaging Facebook fans with clever, conversational updates – Great ideas from Web Up the Newsroom for writing interesting status updates on a media outlet’s Facebook page to drive traffic to content and drive discussion online.
  • In this disturbing bit from FishbowlDC, a Washington Post editor says “crediting the original source of a scoop isn’t “a requirement or even important” because “all news originates from somewhere” and “unless one is taking someone else’s work without attribution (that is, plagiarizing it) any news story should stand on its own and speaks for itself as an original piece of work.” Hm.
  • How News Organizations Are Generating Revenue From Social Media – Another great Mashable rundown of the top ways online media is generating revenue using social media and more to hit new audiences.

On the TBD Front

Link roundup: Facebook deals, Times paywalls, ONA and news experiments

Geolocation meets deals

Last news first. Facebook announced today that it will be doing more with its location feature, including offering deals tied to location. This could spell trouble for other geolocation providers like Foursquare and Gowalla, group buying sites like Groupon and, sadly, news sites looking for revenue streams. Facebook is offering these deals for free right now – and who’ll buy the proverbial cow through the likes of us when they can get the milk for free from Facebook?

A consumer/business side take on Facebook Places from D.C. blogger Lisa Byrne at DCEventJunkie outlines the potential on the local level. Facebook seem to have a lot of options for businesses of many sizes and kinds (including charities) to take advantage of the deal service.

Paywalls busted

Also today, GigaOm declares It’s Official: News Corp.’s Paywalls Are a Bust. NewsCorp’s Times (in London) lost 90% of its online traffic after putting up a paywall earlier this year. Somehow, they paint this as success, as they see a smaller online audience that is paying for their service as better than a large one getting it for free. Advertisers, it seems, disagree.

Election Experiments

I blogged here about what TBD was doing for elections (will update today with how that all turned out).The Nieman Lab and Lost Remote documented what news organizations around the country were doing to cover the 2010 election using news media and social media tools. Some great ideas in these posts from the likes of the Huffington Post, NPR and Washington Post.

More Adventures in Storify

Speaking of newsroom experiments, we at TBD are still in love with the tool. Burt Herman, who created the tool, was in the office Monday to tell us a few tips and tricks as well as take suggestions for improvements. Burt is awesome. We’ve been trying it in lots of different instances and news situations. Here’s a few of them:

Online News Association Conference

This was my first ONA conference and I was lucky to have it be in D.C. I volunteered, so I didn’t see many panels, but I was on the Friday keynote panel about TBD’s launch. Since I don’t have great notes, here’s some posts that summed up a lot of the conference’s highlights.

On Jobs (also ONA)

I sat for an interview Friday at ONA with Kent State student Nicole Stempak about journalism jobs for college grads. She asked me to explain how I’ve been fortunate enough to create my own positions in social media and online news since I left college. A few people asked me to share it, so I’m posting it here.

Dilbert on corporate social media – sound familiar?

How many news organizations can identify with today’s Dilbert strip? In recent years, we’ve seen a lot of corporate media companies that want to reap the benefits of social media without allowing employees to appropriately use the tools. Funny, but all to close to home for some. (Strip is after jump due to stupid blog formatting)

Wave’s down, but Google certainly isn’t out

Once upon a time, Google Wave was the next big thing. I had high hopes for it’s use in news – but it was not to be.

Google announced Wednesday that it will stop development on the Wave project, citing a lack of user adoption. They will leave the site up through the end of the year, but probably not long after.

What went wrong? Simple: Wave started out buggy, slow and difficult to understandand it never got better. It also never really seemed to find it’s place in the daily rituals of regular people – which was a critical problem.

Lance Ulanoff at PC Magazine has a great piece about what went wrong with Wave. In short: It’s one thing for developers to love and use this product – for it to really succeed, it had to be adopted by some regular people.

On a personal level, I used Wave for a couple of months – but I always had to think, “Oh, I think I’ll go check Wave.” It didn’t make it’s way into my routines, it didn’t show up in my Gmail and it didn’t become part of my life. We forgot one another. I imagine this was the case for many people.

Even with Wave’s demise, Google certainly isn’t down or out in the world of social networking – nor should they be. Several tech watchers noted Google’s allusions to Wave-like features showing up in future projects – possibly indicating the development of Google’s rumored social networking site Google Me, which would take on Facebook head-on.

Mashable‘s Pete Cashmore is dubious about Google’s future in the social arena. He notes:

As Facebook builds a user base of more than 500 million people, it also stockpiles the personal information required to provide more comprehensive ad targeting — and a more personalized search engine — than Google could ever hope to engineer through algorithms alone.

Google Me seems to be growing past mere rumor and speculation at this point with the mercy-killing of Wave and several key acquisitions. Social media fans and developers are keeping a close eye on this project – and wondering if this time Google will have the right recipe to take their piece of the social media pie.

A Beginner’s Guide to Location-Based Services

Foursquare and other location-based services hold tremendous opportunity for media companies willing to get on board with an unconventional approach to interaction while it is still in its infancy. Following is a very basic overview of these services, including a glossary and tips for those who may not be familiar with these tools.

What are location-based services?

These are any programs or applications that take advantage of the mobile web and GPS capabilities of certain mobile phones to create an interaction based on a user’s location.

An Overview of What’s Out There

Foursquare is a popular location-based app that combines elements of Twitter, city guides and computer games. Users “check-in” to locations via a mobile app, alerting their friends as to their whereabouts and earning points, badges and special offers from local businesses.

Gowalla is the next closest competitor, though it operates on a slightly different system. Here’s an excellent comparison. Gowalla’s best asset is its “trips” features, which lay out a group of destinations in a particular city for someone to trace the path. This has huge potential for media and the travel industry.

Twitter added geolocation to its tremendously popular service earlier this year – and in mid-June they unveiled Twitter Places, which has venues targeted by geolocation that users can append to tweets. One leg up on the others is a feature  where users can explore recent tweets and other venues in their Places location.

Keep an eye on Twitter in this space – they have a lot more users than all the others combined, which could really push geolocation services further into the mainstream.

You can also never leave Facebook out of the equation. They are constantly developing new features to take on other social media – and word is they’ll be launching their own location-based features this summer.

There’s also MyTown, which isn’t as widely used, but has a unique focus on the gaming aspect of these apps. MyTown has a touch of Sim City and Monopoly in its gameplay, allowing users to accumulate and spend virtual cash to buy and rent property.

Early forerunners to these apps are Loopt and Brightkite, which were mobile apps/sites for early adopters of smartphones to find one another. Problem was – there weren’t all that many of us to make it very interesting. Loopt has recently added new features to become more focused on recommendations. Brightkite has, for the most part, remained without a focus on gaming, existing for more of a bare-bones check-in to alert friends as to your location.

Glossary of Common Terms

Check-in: This is where you tell the app where you are. You can check-in from just about any kind of venue – hotels, restaurants, stores, attractions, intersections, etc.

Shout: A tweet-esque message accompanying a check-in on Foursquare (though Gowalla offers something similar). This can be sent out to Facebook and Twitter if you have it set up that way.

Tip: User-added advice that pops up when you check in to a venue on Foursquare. This is what makes Foursquare useful, so tip often!

To-do: Like a tip, but more of a note to oneself.

Badges or Pins: Certain patterns of check-ins can lead to a user earning these virtual rewards.

Trips: Gowalla offers a collection of venues one can check into on an organized tour of a city. You can create these yourself or take public trips.

Mayorships: Some businesses offer exclusive offers for the user who has checked in to their location the most on Foursquare – aka The Mayor.

Do’s and Don’ts of Location-Based Services

Don’t check in at home – not only is it cheating, but it can be dangerous. Don’t check it at someone else’s house without permission and really, don’t check in anywhere you think it might not be wise to share (like where your kids go to school, for instance).

Don’t broadcast your location to Twitter or Facebook unless it’s actually interesting. At least include a shout or message if you intend to share your location beyond the service.

Don’t cheat. Foursquare is a game people take seriously, so don’t check in as you’re walking/driving by a place or otherwise stack your stats.

Note: That said, you can go to m.foursquare.com to leave shouts if you aren’t on the scene but want to update users as to what’s happening at a location. This is good for breaking news when you aren’t on location.

Do know that it isn’t for everyone. If you don’t like people knowing where you are, don’t use it. If the only places you regularly go are your home and workplace, Foursquare isn’t made for you (and that’s OK).

Upcoming: Using Foursquare in journalism

Creating one Facebook page for both sides of your life

Thanks to Facebook’s near-constant changes to their privacy settings, it’s tough to keep documentation on them up to date. In preparation for staff training here at TBD, I’ve completely overhauled these resources for anyone wishing to use Facebook for their professional journalism uses as well as their personal lives. I hope you’ll find these useful.

Intro to Facebook for journalists (and any professionals): A guide that explains the basics of Facebook with a glossary or terms and a look at demographics.

Setting up an All-Purpose Facebook Account: Setting up a Facebook page you can easily use for personal and professional contacts.

Sharing Your Content on Facebook: Using your newsfeed to promote content, blogs and social media accounts.

More resources on Facebook you should check out:

Social Media Guidelines to Live By

Personally, I’m not a big fan of social media policies. While I recognize a lot of companies need to have these policies in place to cover their butts in court, I generally frown upon anything that gives journalists any excuse to not communicate openly with sources and/or readers via social media.

So this isn’t a social media policy. It isn’t sanctioned by any bosses or lawyers or governing bodies – and I think it’s just right. Take that for what you will.

10 Social Media Guidelines to Live By

  1. Follow the Golden Rule with social media content. Don’t use anyone’s stuff without getting permission and giving credit – you’d want that, right?
  2. As with anything else, make sure you verify news from social media before running with it (or even re-tweeting it). Think of social media as a tip generator, not a reporter.
  3. Make corrections quickly – and don’t try to hide them. Your Twitter/Facebook followers will notice – and they will quickly forgive mistakes so long as you are transparent.
  4. If you don’t know something, just say so. It’s OK – and someone may have the answer you need.
  5. Always remember: The Internet is public and permanent. Everything you say – even what you think is private – could be found and documented. Act accordingly.
  6. Furthermore, if you wouldn’t say it on air or in a story, don’t say it at all.
  7. You don’t have to get special social media accounts just for work. Many journalists (myself included) use one account to span both worlds. Not everyone is comfortable with that, so it’s your call.
  8. Even if you have separate social media accounts for work, keep your profession in mind. To the law (and to readers and sources) you are always a journalist in everything you do.
  9. Friending, liking and following may sound like chummy words, but these are things you need to do to get info from sources on social media. If you think it might make you look biased, put a notation on your page/bio that says why you do it.
  10. Immediacy is part of the fun and news value of social media, but no post is so urgent as to not need a second look. Read and think before you post.

We don’t have to be everywhere at once

Every industry blog that’s into social media, including this one, loves to tell newsies about the latest and greatest social media craze and How Your Newspaper is Getting Left Behind (!!).

For weeks I’ve been thinking of writing one of these posts on Four Square, as everyone else has, but I haven’t been able to bring myself to do it.

While I have been dreaming up some ways my paper can use geolocation services in regards to marketing, branding, advertising and repurposing news content, I simply cannot bring myself to suggest that newsroom personnel omgjusthavetobedoingthisrightnow. No, just no.

Sure, it’d be great to have reporters go out and leave tips, links and trivia all over town on FourSquare, but  I have to consider how much I’m willing to give up for that. I don’t know what it is like at everyone else’s newsroom, but I don’t have extra people waiting around for work to do – and frankly, I’d much rather have an online update from the courthouse by 10 am than a bunch of tips on where to find great public art on Four Square or Gowalla.

We in the social media cheerleader camp need a reality check sometimes. I’m frequently the one saying “We’ll find time, just don’t say no yet”, but as I’ve found myself stretched to run the news site and tweet and send email alerts and monitor traffic and and and – I know we can’t say yes to everything anymore. More importantly, we new media snobs shouldn’t feel as if we’re dinosaurs because we aren’t here, there and everywhere on every social network.

Case in point: Right after Google Buzz launched, Old Media New Tricks (who I love, by the way) was on the case, telling us how papers should get their Buzz profiles set up and hop to the status updates. While I don’t blame them for suggesting it (they do need to get blog readers after all) I had to question it. Not every newsroom can afford to have a staffer who can send status updates to a myriad of services all day. With the still-limited spread of Buzz and widespread popularity of Twitter, why divert our already-stretched resources there? It simply fueled the notion we social media types tend to have that says, “Well, this is out there and someday you’re going to look dumb if you weren’t doing it a long time ago.”

I recently attended a presentation by some incredibly talented social media gurus in my local network and one part of their message especially rang out loud and clear to this harried soul: Pick a few social media practices that work for you and do them well.

We as an industry should take that to heart.

Every newsroom should have a goal in mind for their social media use – and then should pick and choose the right tools to best go after that goal without sacrificing what’s important. Consider how seamlessly a social media practice will fit into the newsroom’s workload – and consider if a new idea is worth taking a staff member away from this task or that task (if that’s the case).

It isn’t always a good investment of your limited resources to chase every social media rainbow that comes along – picking just a few is more than OK.

Recommended reading on saving journalism, new technology and social media

“New” Tools and Technology

  • Prior to its demise, Editor & Publisher had written about allegedly “new tools” the newspaper in Knoxville uses to police website comments. First of all, I find it alarming that anyone, particularly a publication supposedly in the know about our industry, would find this community management approach new or innovative. I say the system Knoxville has employed is a bare minimum for every site with comments. (For the record, my paper has had a nearly identical system for two years – and it isn’t even close to ideal.)
  • To their credit, E&P also talked to working journalists trying out Google Wave in the newsroom. Also features quotes from a familiar source (shameless plug!). I’d link to E&P directly, but they have a paywall that makes their news useless on the internet. I guess even a paywall on your site can’t save your business model, huh?
  • Econsultancy has created a helful look at search engine optimization for jounos. SEO is a strange and complicated business, but it’s worth knowing the basics if you want to get your content read by more than just your regular visitors. Everyone says the future (or, really, the present) lies in the power of search – so it’s good to know.

Social Media

  • Despite what some curmudgeonly types say, social media is definitely not just for kids. Recent demo studies say senior citizens are making huge inroads into social networks like Facebook and YouTube. I’m hearing all of the time how we need to keep hold of our senior readers by focusing more efforts into print, but maybe we as an industry just aren’t giving them enough credit in regards to the Internet.
  • Speaking of social media in the newsroom, Mashable thoughtfully put together The Journalist’s Guide to Maximizing Personal Social Media ROI. If you ever wondered why there’s a push to get into social media or what exactly you can get out of it, it’s worth a read. They have really good ideas for building a social media routine and establishing priorities for reporters and other news managers using social media in reporting/branding/aggregation.
  • If you aren’t very familiar with the mobile social network Foursquare, here’s something of a guide to get started. Foursquare has a lot of potential for journalists, mobile reporters in particular. I hope to write about this a bit more soon.

Saving Journalism

  • Robert Niles asks: What should the government do to help journalism? Niles really goes out on a limb to suggest that the government can help journalism not by funding it directly, but by changing the health care system and raising taxes on the wealthy. Sound crazy? Well, I don’t see your solutions anywhere.
  • In case you’ve been living under a technology rock, Apple’s making a tablet next year. Everyone’s been expecting it – and it very well could be the turning point in this particular realm of technology started by the likes of the Kindle and iPhone. For once, the journalism would would be wise to capitalize on what could be the beginnings of a new technology shift and we ready with tablet reader friendly news. No guarantees it’ll work out for Apple or for our industry, but it’s worth a shot.

Facebook friends: Please stop spamming me

Whatever happened to Facebook friends actually being friends?

At one point not all that long ago, my Facebook friends were all people who I may not have considered “friends” in real life, but they at least knew me in some fashion. Whether we worked together at a past paper or went on the same school at some point, we had some binding life experience that brought us together on the social network. At the very least, we’ve met at least once – or maybe we follow one another on Twitter.

Lately, my Facebook friends are making me feel like just another number – even the ones who I consider real friends in the “real life network”.

A great deal of them are marketers – by profession, hobby or as a transitional job following a journalism layoff. Somehow, this means our Facebook friendship is little more than that of a spammer to spamee these days.

Every single day a Facebook friend of mine suggests I fan some client or employer of theirs. It used to be, I’d get fan suggestions about bands we both loved in school or groups based around inside jokes from “Arrested Development”.

Now, those same friends are asking me to fan companies I would have no obvious interest in (like Mommy sites), that are way out of my geographic area and aren’t even meant for people in my field (like political groups).

These former friends likely got their jobs based on their number of Facebook friends – and they spam each and every one of us with these stupid invites. I must have missed the marketing conference where they instructed everyone to sell their high school classmates, college friends and family members to anyone who shows them the money.

Social networking is supposed to be about connecting with old friends and making new ones. It can involve marketing products, but it takes individualized recommendations to be anything but spam.

I tolerate a lot from my Facebook friends – borderline-pornographic pregnancy photos, updates from parties I wasn’t invited to and constantly-shifting relationship statuses – but I won’t tolerate spam anymore. I’m going to start unfriending anyone who uses me to spam for their employers and clients. That’s not why I joined Facebook.

Marketing friends, I offer you an easy solution: Take ten minutes to set up friends groups in Facebook.

Go to Friends in the top menu of your Facebook home page and click on All Friends. On that page, click Create New List. Why don’t you be honest and name it the spam list? Look over your friends and select those to whom you actually want to market your product or business. Make sure your mom, your friend who now lives across the country and I are not on it.

Now when you send messages or invites, you can type in the name of that list and send it just to those people.

And finally, if you can’t make this decision about who to spam and who not to spam, maybe you shouldn’t be on Facebook at all. At the very least, you should do your real friends and family a favor and remove  all of them from your lists. You aren’t a real friend, anyway.

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