Zombie Journalism » Twitter

I’m more than a Twitter Monkey

Mandy — Fri, 03 Feb 2012 14:59:08 +0000

I'm relieved to be out of my social media editor roles because I've been worrying about my future and the future of the social media role at news organizations, for lots of reasons. [...]

What if we’d had today’s social media on 9/11?

Mandy — Thu, 08 Sep 2011 03:16:53 +0000

If today's social media had been around, those who perished on September 11, 2001 could have been the storytellers of their own history. [...]

ESPN goes back in time, bans breaking news on Twitter

Mandy — Fri, 26 Aug 2011 16:12:20 +0000

ESPN's reporters have a reputation of breaking sports news on Twitter, but the company's new social media policy has banned it. [...]

WaPo arrives late to NATO story on social media

Mandy — Mon, 22 Aug 2011 12:07:25 +0000

On August 6 around 2 a.m. local time, a NATO helicopter carrying U.S. Special Forces troops crashed in eastern Afghanistan.

The Washington Post had a reporter in person and on the story – but it took a long time for anyone to notice on its social media channels.

A student from my summer social media class at Georgetown [...]

Making community engagement an everyday process

Mandy — Sat, 02 Apr 2011 13:54:16 +0000

This presentation is aimed at reporters to help them better connect with audiences, brand themselves and work more efficiently in the social sphere. I hope others may find it helpful/interesting. [...]

Interacting with the audience as a news brand

Mandy — Wed, 30 Mar 2011 13:02:41 +0000

Last week I went over a few tips for setting a social media strategy and persona for your news org’s branded account(s) and tips for using those accounts as a brand. Today, let’s get into audience engagement on social media tools. These tips have served me well as both a brand and as an individual, helping [...]

Channeling the news brand on Twitter and Facebook

Mandy — Thu, 24 Mar 2011 16:32:55 +0000

Tips for using Twitter and Facebook as a news brand for everyday interaction and breaking news. [...]

Channeling the news brand: Persona and strategy

Mandy — Tue, 22 Mar 2011 13:48:17 +0000

Questions to ask and tips to consider when setting a social media persona and strategy for a news brand. [...]

Training: Intro to mobile journalism tools

Mandy — Mon, 21 Mar 2011 19:45:06 +0000

Last week, I taught a mobile journalism workshop as part of APME’s Newstrain seminar at the Newseum here in Washington, D.C. While I’m not a mobile journalist per se, I am a journalist that loves my smartphone. The class was aimed at those who are new to most mobile news gathering, reporting and publishing apps and [...]

Link roundup: Twitter news, tech tools and a shameless plug

Mandy — Thu, 20 Jan 2011 21:07:32 +0000

On the Twitters In their “The science of the hashtag” post, Twitter charts the lifecycle of a hashtag and spells out just what and who propelled it to popularity. In short – celebrities > media, as if you didn’t already know. An alleged Twitter expert says research shows that to increase your chances of being retweeted, you should Tweet [...]