Zombie Journalism

Big minds in journalism and marketing take on the confusion and misleading nature of web analytics as they relate to readers and news.

Does the quest for page views drive news judgement decisions in online news? Does that make us, the newsroom types, in the employ of advertisers?

While the AP’s new plan to protect its content shows a bit more online savvy than past declarations, they still don’t seem to get why it could be an issue.

David Marburger is pushing the idea that aggregating sites are pushing newspapers out of business with cut-rate advertising. The entire argument is based in several falsities and we should just stop giving this guy face time.

Sites like that of the Chicago Tribune cater to Digg’s cause with buttons that feed their content directly to the site. Why?

Digg’s recent decision to hijack shared links from content publishers back to their own home page should be the last straw for online media that has supported sharing content with Digg.

Recommended links from how newspaper sites handle comments to how journalists can use Facebook for sourcing, online video usage reports and social media mapping.

The jury is out as to whether or not the Diggbar will be good in the long run for news websites, but everyone’s weighing in.