In the three months since Newsday put up their pay wall, they’ve signed up only 35 online subscribers and their traffic has plummeted.
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Archive for the ‘subscription’ CategoryIn the three months since Newsday put up their pay wall, they’ve signed up only 35 online subscribers and their traffic has plummeted. The New York Times announced today that beginning in 2011, it will begin charging online readers for unlimited access to articles. While it’s not a bad idea to try out, Times execs will need to readjust their expectations for their online readership stats and change their online content when they go forward with this plan. These are my recommended links for August 28th through September 3rd: Membership has its meaning « BuzzMachine – Jeff Jarvis and several commenters outline how a membership – as opposed to a subscription – could be the ticket to a future business model for news. The problem is – membership needs to be worth it – [...] As News Corp. decides to go behind a pay wall for their content, studies and scholars suggest that people don’t want to pay for content online – and they never did. While the AP’s new plan to protect its content shows a bit more online savvy than past declarations, they still don’t seem to get why it could be an issue. |
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