Zombie Journalism

While a new study finds that most Americans still read newspapers, another indicates that the people in charge of the newspaper industry don’t have a clue how those readers use their product and don’t know what they want.

Don’t bother reading Len Downie’s “Reconstruction of American Journalism” report. It’s long, it’s boring and it doesn’t offer anything new. Instead, check out its critics.

As News Corp. decides to go behind a pay wall for their content, studies and scholars suggest that people don’t want to pay for content online – and they never did.