Zombie Journalism » Social Media

Are Facebook’s Social Reader Apps on the Decline – and Why?

Mandy — Tue, 08 May 2012 21:45:20 +0000

The past couple of days have been a whirlwind of conversation between journalism thinkers over a reportedly huge drop in users for many news leaders’ Facebook social sharing apps in the month of April.

Some tech watchers and news app experts blame this drop in users’ fatigue with the “frictionless sharing” these apps encourage on Facebook – [...]

New Crowdsourcing, Curation and Liveblogging Training

Mandy — Fri, 20 Apr 2012 13:47:55 +0000

Hi all! I’ve been traveling a lot for Digital First lately to spread the gospel of social media to my colleagues. So, if you’ve seen my presentations before, you’d know that I make very wordy Powerpoints so that people who weren’t there to see me prattle on about my favorite things can still follow what we went [...]

Google+ Best Practices for News Brands

Mandy — Mon, 09 Apr 2012 11:13:23 +0000

So your news brand has a Google+ account. Great. Now what? Maybe you’ve been sharing posts to see what works to stir up engagement and/or root in that SEO, but you’re thinking there has to be more (there is).

Since my overview of Google+ for news brands, I’ve curated some best practices and tips that can help [...]

Journalists, meet Google+ (for reals this time)

Mandy — Thu, 05 Apr 2012 14:08:58 +0000

A guide to journalists to get to know (or re-learn) the lingo and basics of Google+. [...]

How news brands can get started on Facebook Timeline

Mandy — Wed, 29 Feb 2012 22:47:09 +0000

Facebook has debuted Timeline for pages. Here's what news brand page managers need to do to get brand pages ready for primetime. [...]

I’m more than a Twitter Monkey

Mandy — Fri, 03 Feb 2012 14:59:08 +0000

I'm relieved to be out of my social media editor roles because I've been worrying about my future and the future of the social media role at news organizations, for lots of reasons. [...]

Moving into the terrifying new something

Mandy — Thu, 02 Feb 2012 17:34:08 +0000

I'm leaving the Huffington Post to take on a challenge that's so different from anything I've ever done, I want to start breathing into a paper bag just thinking about it. I need to get back to learning and challenging myself - and I think this next step is just what I need to grow as a journalist. [...]

Holy engagement, Batman! How HuffPost blew up the State of the Union on Facebook

Mandy — Thu, 26 Jan 2012 00:53:09 +0000

How did The Huffington Post get 32,694 Likes, 2,525 comments and 4,268 shares on Facebook for Obama's State of the Union address? How about a sort of Facebook take on live-tweeting? It was an experiment, to be sure, but it seemed to work out well. [...]

How to Maintain a Safe, Positive and Public Facebook Life

Mandy — Wed, 16 Nov 2011 16:48:31 +0000

Tips for maintaining a safe, positive and public Facebook life. [...]

How To Set Up Facebook Subscribe For Journalists

Mandy — Mon, 14 Nov 2011 20:49:14 +0000

Facebook Subscribe allows Facebook users to share their public updates with other users, even if they are not friends. I've created this step-by-step guide for users who want to take advantage of this feature without putting their own privacy at risk. [...]