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New strategy: Berate bloggers, tell online readers to buzz off

I’m not sure where newspaper execs are getting their PR advice these days, but whoever/whatever it is needs to be fired. The print news sector has put out some head-shaking proclamations this week – all of which have a common theme of holier-than-thou insults directed at online news consumers.

First up is the absolutely appalling handling of [...]

Get to know your Twitter stats

Without a regular look at your usage stats and your followers, it is difficult to monitor your success at reaching your desired Twitter audience. [...]