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	<title>Zombie Journalism &#187; persona</title>
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	<description>Dispatches from the walking dead in today&#039;s &#34;old&#34; media</description>
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		<title>Get a Facebook url of your own</title>
		<link>http://zombiejournalism.com/2009/06/get-a-facebook-url-of-your-own/</link>
		<comments>http://zombiejournalism.com/2009/06/get-a-facebook-url-of-your-own/#comments</comments>
		<pubDate>Wed, 10 Jun 2009 03:07:38 +0000</pubDate>
		<dc:creator>Mandy</dc:creator>
				<category><![CDATA[Social Media]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[facebook]]></category>
		<category><![CDATA[persona]]></category>
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		<description><![CDATA[Facebook announced today that starting this Saturday, they will begin offering vanity URLs - custom web addresses - for all of their users. If you want yours, you'd better be ready Saturday at midnight. [...]]]></description>
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		<title>Google has the new &#8220;must have&#8221; persona</title>
		<link>http://zombiejournalism.com/2009/05/google-has-the-new-must-have-persona/</link>
		<comments>http://zombiejournalism.com/2009/05/google-has-the-new-must-have-persona/#comments</comments>
		<pubDate>Thu, 28 May 2009 01:45:37 +0000</pubDate>
		<dc:creator>Mandy</dc:creator>
				<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Surviving]]></category>
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		<description><![CDATA[The new Google profile rivals Facebook as your "must have" persona page. It essentially lets you control your name in Google searches - even if your company website has terrible SEO. [...]]]></description>
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