Zombie Journalism » Online Revenue Models

Enquirer Editor comments on print-first initiative

Mandy — Fri, 05 Mar 2010 21:23:08 +0000

Cincinnati Enquirer editor Tom Callinan has a column in Sunday’s paper (online now) about the Enquirer’s evolving First in Print initiative.

He also gives a shout-out to ZJ and its commenters. Check [...]

Times chose quick bucks over a lasting audience

Mandy — Thu, 21 Jan 2010 14:34:22 +0000

The New York Times' plan to charge for online content is an act of desperation from a company that chose to abandon a growing audience of dedicated online readers (and the ad dollars they bring with them) in favor of a quick fix. [...]

In asking readers to change, will the NY Times change too?

Mandy — Wed, 20 Jan 2010 16:18:57 +0000

The New York Times announced today that beginning in 2011, it will begin charging online readers for unlimited access to articles. While it's not a bad idea to try out, Times execs will need to readjust their expectations for their online readership stats and change their online content when they go forward with this plan. [...]

Links roundup: Media law news, paid content and crazy ideas

Mandy — Wed, 11 Nov 2009 17:17:56 +0000

A roundup of recommended links from around the web on the Federal Shield law, newspapers as non-profits, who's charging for online content, removing content from Google, Twitter, news blogging networks and more. [...]

Roundup: Social media innovations and business models

Mandy — Thu, 20 Aug 2009 21:17:02 +0000

Check it -it's a rundown of news and notes on social media innovations, more pay model plans and why you shouldn't look silly on the internets. [...]

What’s the reasoning behind a pay wall, anyway?

Mandy — Tue, 11 Aug 2009 21:12:43 +0000

Once you've actually talked to some readers and really evaluated the value of your work in your market - only then can you really determine if a pay model is the right answer - or if you're doing it for the right reasons in the first place. [...]

‘Flash is overrated’ – and other links

Mandy — Wed, 29 Jul 2009 16:54:46 +0000

Recommended links from around the web on Twitter, social media use, proposed newspaper pay models and Flash skills (and why they're over-rated). [...]