Would newspaper editors be likely to eliminate anonymous commenting from their websites if they knew how much it would bring down page views? [...]
|
|||||
|
Reporters who want online audiences to appreciate their lengthy watchdog pieces and enterprise journalism should consider writing a bulleted synopsis version to run online, a la Gawker. [...] Lest anyone think I’m casting stones without acknowledging my own sins, I decided to share a list of the shameless ploys I’ve used to get page views for my employers. What I’ve listed is hardly out of the ordinary for any website, but I still feel bad about it sometimes. [...] Big minds in journalism and marketing take on the confusion and misleading nature of web analytics as they relate to readers and news. [...] Does the quest for page views drive news judgement decisions in online news? Does that make us, the newsroom types, in the employ of advertisers? [...] While the AP’s new plan to protect its content shows a bit more online savvy than past declarations, they still don’t seem to get why it could be an issue. [...] David Marburger is pushing the idea that aggregating sites are pushing newspapers out of business with cut-rate advertising. The entire argument is based in several falsities and we should just stop giving this guy face time. [...] |
|||||
|
NOTE: Views expressed here are the author's alone. Copyright © 2012 Zombie Journalism http://zombiejournalism.com/feed/ - All Rights Reserved. |
|||||
Social Media