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Social Media

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Channeling the news brand: Persona and strategy

Questions to ask and tips to consider when setting a social media persona and strategy for a news brand. [...]

Link roundup: Twitter news, tech tools and a shameless plug

On the Twitters

In their “The science of the hashtag” post, Twitter charts the lifecycle of a hashtag and spells out just what and who propelled it to popularity. In short – celebrities > media, as if you didn’t already know.
An alleged Twitter expert says research shows that to increase your chances of being retweeted, you should Tweet [...]

Recommended reading: Investigative social media, new ideas and tools

Sorry it’s been so long, but it’s been crazy busy as TBD’s preparing for the holidays and other events. This’ll be a quick one, just a few links I’ve been reading of late. Have a happy Thanksgiving, folks.

Social media roundup

How Investigative Journalism Is Prospering in the Age of Social Media – Great ideas from several resources [...]

How to build, manage and customize a Crowdmap

So you’ve got a great idea for a user-contributed map you need to launch RIGHT NOW. Ushahidi’s Crowdmap makes it pretty easy, and hopefully this post makes it even easier. All examples shown are from TBD’s Crowdmap for D.C.’s election.

First of all, if you’re mapping a crisis, Crowdmap recommends checking our their Emergency Response Strategy first (pdf).

Also, check and see if anyone else has done your map idea with a Google Search. If someone else has already built a map of what you want to do in the same area, maybe you should just help them out instead of replicating the work.

The Quick Build

Sign up for a Crowdmap account at www.crowdmap.com and log in.

1. Click on Create New Deployment

2. On the deployment setup page, pick a url, name and tagline for your map. Keep SEO in mind here to make it easier to find. (You can edit this later, so don’t sweat it too much). Click Finish.

3. Click on admin dashboard for your map or go to http://yourmapname.crowdmap.com/admin

This is your map’s Dashboard. Bookmark it. Your map is now live and activated. If you need to launch it right now, you can – though there’s further additions and customizations you can do. Note: With the default settings, people will only be able to submit reports on the site.

More after the jump (had to do it for images…)

Continue reading How to build, manage and customize a Crowdmap

Creating one Facebook page for both sides of your life

Thanks to Facebook’s near-constant changes to their privacy settings, it’s tough to keep documentation on them up to date. In preparation for staff training here at TBD, I’ve completely overhauled these resources for anyone wishing to use Facebook for their professional journalism uses as well as their personal lives. I hope you’ll find these useful.

Intro [...]

Data mining information from Twitter

It’s downright amazing what you can find out from Twitter’s formidable search engine. Here’s just some of what you can do with Twitter’s publicly available feeds:

• See what’s happening on your beat: Basic, but no less awesome. Follow the Twitter feeds of any agencies, officials and other contacts on your beat.

• Find people on the scene or read [...]

Intro to Twitter for Journalists

Tips I’ve compiled for journalists at my news orgs to get acclimated on Twitter. Use these however you want – and feel free to add your thoughts and additions in the comments. [...]