How did The Huffington Post get 32,694 Likes, 2,525 comments and 4,268 shares on Facebook for Obama’s State of the Union address? How about a sort of Facebook take on live-tweeting? It was an experiment, to be sure, but it seemed to work out well. [...]
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Do you respond to your news org’s detractors? Sure, we all talk about how engagement is SO IMPORTANT and we want to work with our readers, but when it comes to criticism, I so often hear social media coordinators or newsroom editors say, “Eh, I just ignore them, no point in replying.” Not so. First of all, keep [...] During my professional sabbatical in the month of April, I had the opportunity to travel to Moscow, Russia to talk with Eurasian journalists about community engagement. This is my name in Cyrillic! On April 22-24, the New Eurasia Media Program held its annual International Conference, where I, along with other journalists and bloggers from around the world, shared [...] With the midterm elections coming tomorrow, lots of news outlets will likely be launching their fanciest new toys and social media ideas to best pull in that coveted election night audience on the web. TBD’s no exception, though our election day experiments are based in off-site crowdsourcing to better inform our on-site coverage. As we did with [...] |
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