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	<title>Zombie Journalism &#187; analytics</title>
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	<link>http://zombiejournalism.com</link>
	<description>Dispatches from the walking dead in today&#039;s &#34;old&#34; media</description>
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		<item>
		<title>If page views are the goal, keep those comments a-comin&#8217;</title>
		<link>http://zombiejournalism.com/2010/03/if-page-views-are-the-goal-keep-those-comments-a-comin/</link>
		<comments>http://zombiejournalism.com/2010/03/if-page-views-are-the-goal-keep-those-comments-a-comin/#comments</comments>
		<pubDate>Wed, 31 Mar 2010 19:34:06 +0000</pubDate>
		<dc:creator>Mandy</dc:creator>
				<category><![CDATA[Industry News & Notes]]></category>
		<category><![CDATA[analytics]]></category>
		<category><![CDATA[comments]]></category>
		<category><![CDATA[newspapers]]></category>
		<category><![CDATA[online]]></category>
		<category><![CDATA[page views]]></category>
		<category><![CDATA[srategy]]></category>

		<guid isPermaLink="false">http://zombiejournalism.com/?p=708</guid>
		<description><![CDATA[Would newspaper editors be likely to eliminate anonymous commenting from their websites if they knew how much it would bring down page views? [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Gawker&#8217;s leaving page views behind, so when&#8217;s our turn?</title>
		<link>http://zombiejournalism.com/2010/02/gawkers-leaving-page-views-behind-so-whens-our-turn/</link>
		<comments>http://zombiejournalism.com/2010/02/gawkers-leaving-page-views-behind-so-whens-our-turn/#comments</comments>
		<pubDate>Mon, 01 Feb 2010 15:04:36 +0000</pubDate>
		<dc:creator>Mandy</dc:creator>
				<category><![CDATA[Industry News & Notes]]></category>
		<category><![CDATA[Online Revenue Models]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[analytics]]></category>
		<category><![CDATA[audience]]></category>
		<category><![CDATA[gawker]]></category>
		<category><![CDATA[pageviews]]></category>
		<category><![CDATA[revenue]]></category>

		<guid isPermaLink="false">http://manjamedia.com/?p=608</guid>
		<description><![CDATA[If even Gawker is changing its measure of choice away from the page view to the unique user, when will the rest of the news industry follow suit? [...]]]></description>
		<wfw:commentRss>http://zombiejournalism.com/2010/02/gawkers-leaving-page-views-behind-so-whens-our-turn/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Newsday is paying for that paywall</title>
		<link>http://zombiejournalism.com/2010/01/newsday-is-paying-for-that-paywall/</link>
		<comments>http://zombiejournalism.com/2010/01/newsday-is-paying-for-that-paywall/#comments</comments>
		<pubDate>Fri, 29 Jan 2010 18:36:34 +0000</pubDate>
		<dc:creator>Mandy</dc:creator>
				<category><![CDATA[Industry News & Notes]]></category>
		<category><![CDATA[Online Revenue Models]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[analytics]]></category>
		<category><![CDATA[news]]></category>
		<category><![CDATA[online]]></category>
		<category><![CDATA[paywall]]></category>
		<category><![CDATA[revenue model]]></category>
		<category><![CDATA[subscription]]></category>

		<guid isPermaLink="false">http://manjamedia.com/?p=615</guid>
		<description><![CDATA[In the three months since Newsday put up their pay wall, they've signed up only 35 online subscribers and their traffic has plummeted.  [...]]]></description>
		<wfw:commentRss>http://zombiejournalism.com/2010/01/newsday-is-paying-for-that-paywall/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Times chose quick bucks over a lasting audience</title>
		<link>http://zombiejournalism.com/2010/01/times-chose-quick-bucks-over-a-lasting-audience/</link>
		<comments>http://zombiejournalism.com/2010/01/times-chose-quick-bucks-over-a-lasting-audience/#comments</comments>
		<pubDate>Thu, 21 Jan 2010 14:34:22 +0000</pubDate>
		<dc:creator>Mandy</dc:creator>
				<category><![CDATA[Industry News & Notes]]></category>
		<category><![CDATA[Online Revenue Models]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[analytics]]></category>
		<category><![CDATA[content]]></category>
		<category><![CDATA[online]]></category>
		<category><![CDATA[subscriptions]]></category>

		<guid isPermaLink="false">http://manjamedia.com/?p=599</guid>
		<description><![CDATA[The New York Times' plan to charge for online content is an act of desperation from a company that chose to abandon a growing audience of dedicated online readers  (and the ad dollars they bring with them) in favor of a quick fix.  [...]]]></description>
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		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>In asking readers to change, will the NY Times change too?</title>
		<link>http://zombiejournalism.com/2010/01/in-asking-readers-to-change-will-the-ny-times-change-too/</link>
		<comments>http://zombiejournalism.com/2010/01/in-asking-readers-to-change-will-the-ny-times-change-too/#comments</comments>
		<pubDate>Wed, 20 Jan 2010 16:18:57 +0000</pubDate>
		<dc:creator>Mandy</dc:creator>
				<category><![CDATA[Industry News & Notes]]></category>
		<category><![CDATA[Online Revenue Models]]></category>
		<category><![CDATA[analytics]]></category>
		<category><![CDATA[most emailed]]></category>
		<category><![CDATA[newspapers]]></category>
		<category><![CDATA[nyt]]></category>
		<category><![CDATA[online]]></category>
		<category><![CDATA[subscription]]></category>

		<guid isPermaLink="false">http://manjamedia.com/?p=591</guid>
		<description><![CDATA[The New York Times announced today that beginning in 2011, it will begin charging online readers for unlimited access to articles. While it's not a bad idea to try out, Times execs will need to readjust their expectations for their online readership stats and change their online content when they go forward with this plan.
 [...]]]></description>
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		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Confessional: Shameless page view ploys</title>
		<link>http://zombiejournalism.com/2009/10/confessional-shameless-page-view-ploys/</link>
		<comments>http://zombiejournalism.com/2009/10/confessional-shameless-page-view-ploys/#comments</comments>
		<pubDate>Thu, 22 Oct 2009 15:34:01 +0000</pubDate>
		<dc:creator>Mandy</dc:creator>
				<category><![CDATA[Rants]]></category>
		<category><![CDATA[Surviving]]></category>
		<category><![CDATA[analytics]]></category>
		<category><![CDATA[metrics]]></category>
		<category><![CDATA[news]]></category>
		<category><![CDATA[online]]></category>
		<category><![CDATA[page views]]></category>

		<guid isPermaLink="false">http://manjamedia.com/?p=448</guid>
		<description><![CDATA[Lest anyone think I'm casting stones without acknowledging my own sins, I decided to share a list of the shameless ploys I've used to get page views for my employers. What I've listed is hardly out of the ordinary for any website, but I still feel bad about it sometimes. [...]]]></description>
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		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>More takes on web analytics for news</title>
		<link>http://zombiejournalism.com/2009/10/more-takes-on-web-analytics-for-news/</link>
		<comments>http://zombiejournalism.com/2009/10/more-takes-on-web-analytics-for-news/#comments</comments>
		<pubDate>Thu, 22 Oct 2009 12:05:27 +0000</pubDate>
		<dc:creator>Mandy</dc:creator>
				<category><![CDATA[Industry News & Notes]]></category>
		<category><![CDATA[Rants]]></category>
		<category><![CDATA[analytics]]></category>
		<category><![CDATA[cpm]]></category>
		<category><![CDATA[news]]></category>
		<category><![CDATA[page views]]></category>
		<category><![CDATA[traffic]]></category>

		<guid isPermaLink="false">http://manjamedia.com/?p=438</guid>
		<description><![CDATA[Big minds in journalism and marketing take on the confusion and misleading nature of web analytics as they relate to readers and news.  [...]]]></description>
		<wfw:commentRss>http://zombiejournalism.com/2009/10/more-takes-on-web-analytics-for-news/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Do page views make us biased?</title>
		<link>http://zombiejournalism.com/2009/10/do-page-views-make-us-biased/</link>
		<comments>http://zombiejournalism.com/2009/10/do-page-views-make-us-biased/#comments</comments>
		<pubDate>Wed, 21 Oct 2009 14:38:13 +0000</pubDate>
		<dc:creator>Mandy</dc:creator>
				<category><![CDATA[Industry News & Notes]]></category>
		<category><![CDATA[Rants]]></category>
		<category><![CDATA[analytics]]></category>
		<category><![CDATA[bias]]></category>
		<category><![CDATA[cpm]]></category>
		<category><![CDATA[news]]></category>
		<category><![CDATA[page views]]></category>
		<category><![CDATA[traffic]]></category>

		<guid isPermaLink="false">http://manjamedia.com/?p=436</guid>
		<description><![CDATA[Does the quest for page views drive news judgement decisions in online news? Does that make us, the newsroom types, in the employ of advertisers? [...]]]></description>
		<wfw:commentRss>http://zombiejournalism.com/2009/10/do-page-views-make-us-biased/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Trib among those handing over the keys</title>
		<link>http://zombiejournalism.com/2009/07/trib-among-those-handing-over-the-keys/</link>
		<comments>http://zombiejournalism.com/2009/07/trib-among-those-handing-over-the-keys/#comments</comments>
		<pubDate>Thu, 23 Jul 2009 12:23:30 +0000</pubDate>
		<dc:creator>Mandy</dc:creator>
				<category><![CDATA[Industry News & Notes]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[analytics]]></category>
		<category><![CDATA[buttons]]></category>
		<category><![CDATA[chicago tribune]]></category>
		<category><![CDATA[digg]]></category>
		<category><![CDATA[sharing]]></category>
		<category><![CDATA[traffic]]></category>

		<guid isPermaLink="false">http://manjamedia.com/?p=169</guid>
		<description><![CDATA[Sites like that of the Chicago Tribune cater to Digg's cause with buttons that feed their content directly to the site. Why? [...]]]></description>
		<wfw:commentRss>http://zombiejournalism.com/2009/07/trib-among-those-handing-over-the-keys/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Recommended reading for May 28th-June 2nd</title>
		<link>http://zombiejournalism.com/2009/06/recommended-reading-for-may-28th-june-2nd/</link>
		<comments>http://zombiejournalism.com/2009/06/recommended-reading-for-may-28th-june-2nd/#comments</comments>
		<pubDate>Thu, 04 Jun 2009 16:39:56 +0000</pubDate>
		<dc:creator>Mandy</dc:creator>
				<category><![CDATA[Recommended Links]]></category>
		<category><![CDATA[analytics]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[citizenjournalism]]></category>
		<category><![CDATA[crowdsource]]></category>
		<category><![CDATA[data]]></category>
		<category><![CDATA[editing]]></category>
		<category><![CDATA[ethics]]></category>
		<category><![CDATA[journalism]]></category>
		<category><![CDATA[links]]></category>
		<category><![CDATA[policy]]></category>
		<category><![CDATA[publish2]]></category>
		<category><![CDATA[reporting]]></category>
		<category><![CDATA[socialmedia]]></category>
		<category><![CDATA[streamgraph]]></category>
		<category><![CDATA[tips]]></category>
		<category><![CDATA[tools]]></category>
		<category><![CDATA[trends]]></category>
		<category><![CDATA[Twitter]]></category>

		<guid isPermaLink="false">http://manjamedia.com/?p=123</guid>
		<description><![CDATA[Recommended links from Twitter data mining and visualizations to a Twitter client for journalists, more hand-wringing from "the establishment" and tips on social media policies. [...]]]></description>
		<wfw:commentRss>http://zombiejournalism.com/2009/06/recommended-reading-for-may-28th-june-2nd/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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