So I’ve been going through something of a journalistic identity crisis lately that’s put me in a real malaise about the industry at large and my own career. So if you’ll let me get a little personal for a post, I could use some help crafting a useful new job that could help my newsroom – [...]
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Archive for the ‘Rants’ CategoryDon’t bother reading Len Downie’s “Reconstruction of American Journalism” report. It’s long, it’s boring and it doesn’t offer anything new. Instead, check out its critics. [...] Lest anyone think I’m casting stones without acknowledging my own sins, I decided to share a list of the shameless ploys I’ve used to get page views for my employers. What I’ve listed is hardly out of the ordinary for any website, but I still feel bad about it sometimes. [...] Big minds in journalism and marketing take on the confusion and misleading nature of web analytics as they relate to readers and news. [...] Does the quest for page views drive news judgement decisions in online news? Does that make us, the newsroom types, in the employ of advertisers? [...] We need to move away from the almighty page view just to get back to the core of our business. [...] |
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NOTE: Views expressed here are the author's alone. Copyright © 2012 Zombie Journalism http://zombiejournalism.com/feed/ - All Rights Reserved. |
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